Archive for March, 2011

Hi, do you mind if I take a dump here?

His & Hers public toilets! I like.

posted by Michael in Whatever on 3/29/2011 | No Comments

Are you the Lost in Korea guy?

WHY YES I AM!

Actually that wasn’t my response to the question… I think my reply was more like “how the fuck do you know that??” [insert sideways glance here]

Turns out LIK actually has a reader and he was craving tacos, so he saddled up and came out to Itaewon on Saturday night. Wow! Shitty blog FTW.

Thanks for coming by Maurice!

note to Dad: FTW, which up until now I had never, ever used before in my life, means For the Win. It’s kind of like saying (hooray for) my shitty blog. And now you know! And knowing is half the battle.

Maurice is the epitome of the typical LIK reader: drop-dead gorgeous and teetering on the brink of insanity

Maurice is the epitome of the typical LIK reader: drop-dead gorgeous and teetering on the brink of insanity

posted by Michael in Taco Truck on 3/27/2011 | No Comments

Taco truck update

When I started drafting that last post about the truck I was still selling french fries, I wasn’t selling burritos, and I don’t think I had given the business a name yet! Fast forward a little bit and suddenly the fries are gone due to my electric fryer sucking up too much juice from the generator, I’m now making some fairly huge burritos which are gaining popularity with all the drunks roaming around, and I’ve dubbed the truck Taco de Mayo. See, it’s like the Mexican holiday Cinco de Mayo, but it’s Taco instead of Cinco. I even have an unofficial tagline… it’s like a fiesta in your mouth! (and everyone’s cumming) Maybe my next career should be in branding and corporate identity cuz, gosh, I’m just sooooo clever.

Since making improvements to the tacos (they tasted a little like shit the first couple of weeks) and adding burritos to the menu, sales (and the weather) have been getting progressively better. I’ve also managed to stake out a pretty good spot in Itaewon, right in front of Hamilton Hotel. We haven’t been able to park there the past month or so due to construction, but it looks like construction is finally done and we can reclaim our territory.

As for marketing, I’m trying to build a cult-like following through social media but it’s way harder than it sounds! Here’s what I’m currently doing:

  1. Take pictures of people who look like they’re having a good time while they’re eating
  2. Give them a business card that has Taco de Mayo’s Twitter & Facebook information, and tell them they can see their pic (and hopefully send it around to friends) in a couple of days after I get around to uploading it
  3. Before I upload the photos to the tacodemayo.com blog (which automatically posts links to Twitter & Facebook), I apply a template that shows my logo/website/twitter info

 

The obvious problem here is that I’m lazy as fuck, and sometimes it takes me several days to put the pics up! It would be better if I could upload instantly, but I feel compelled to put my stupid Taco de Mayo template on the photos.

So anyway, that’s my shitty attempt at marketing. I think soon I’m gonna come up with some kind of contest where people have to Like my page on Facebook or follow Taco de Mayo on Twitter and possibly win some free food in the process… but first I need to figure out how to do it in a way that isn’t completely stupid.

More random pics from the truck are available here:

http://www.facebook.com/album.php?aid=266365&id=500976027&l=8e7a6aa31d

Fiesta in your mouth!

Fiesta in your mouth!

Chicken taco

Chicken taco

Steak taco

Steak taco

Check out my photo template at the bottom of the pic... that's my attempt at viral marketing

Check out my photo template at the bottom of the pic... that's my attempt at viral marketing

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posted by Michael in Taco Truck on 3/16/2011 | No Comments

Tsunamis are bad

I’ve seen this video on a couple of blogs/news sites, and now people are posting it on Facebook. It starts off slow, like eh it’s just a little flooding, but then this town in Japan just gets its ass kicked by the sea… it literally goes from ankle-deep water to entire buildings being swept away within about 5-6 minutes. Tragic, but pretty amazing to watch.

Btw, Seoul is completely unaffected by any of the chaos that’s currently destroying Japan. BHYB recently reported that she had the pleasure of experiencing a civil defense drill while riding the subway, no doubt a test of readiness prompted by Japan’s sudden misfortune, but since we’re west of Japan and the earthquake and tsunami happened on their east coast it seems Korea is in the clear. *cough* knockonwood

Luckily for Korea, the earthquake in Japan was more east than west

Luckily for Korea, the earthquake in Japan was more east than west

posted by Michael in News on 3/16/2011 | No Comments